The ANA Masters of Data & Technology Conference, a conference that teaches participants how to use data and technology to spur innovation and corporate progress, is an essential addition to your 2023 calendar.
What is the ANA Masters of Data & Technology Conference?
The ANA Masters of Data & Technology Conference is a premier event for marketers, advertisers, and business executives to learn about the newest trends and best practices in data and technology. The conference will be held on April 12–14.
🚀 Yes, I Want The MTA Playbook!
Who Should Attend?
The ANA Masters of Data & Technology Conference is for CMOs, marketing executives, data scientists, tech specialists, and business leaders who are searching for novel methods to use data and technology to accelerate corporate success.
Most Anticipated Presentations
The ANA Masters of Data & Technology Conference features world-class speakers and the most eagerly awaited presentations for the Provalytics team include:
- 3rd PARTY COOKIES ARE DYING, YET MEASUREMENT OPPORTUNITIES KEEP EXPANDING
The time is now to develop a strategy to utilize emerging integrations starting to be tested by publishers and platforms. Join Michael Stallone, Group Marketing Manager at Turbo Tax Integrated Media and Enablement, and Stuart Watson, SVP of Emerging Media and Technology at Camelot Strategic Marketing and Media as they discuss potential solutions targeting and personalization for the future.
- PASSION AND CREATIVITY + DATA AND TECHNOLOGY = LONG-TERM SUSTAINABLE GROWTH
In this session, hear how Jennifer Mathissen, who joined CURO as CMO in 2022, has leveraged data and technology to drive growth, with an eye toward scaling customer relationships across CURO brands and regions, and while delivering modern products that enhance customers’ lives.
- DRIVING EFFECTIVE DATA STRATEGIES ACROSS COMPLEX ORGANIZATIONS
Driving a data-centered marketing strategy across a complex organization with several high-powered, global billion-dollar brands is no small challenge. In this session, Zena Arnold will share best practices and key learnings for driving consistent and effective marketing across highly complex and matrixed global organizations.
When is the 2023 ANA Masters of Data & Technology Conference?
The conference is taking place on April 12–14, 2023, at the JW Marriott Orlando, Florida.
What topics will be covered at the conference?
The conference will cover a wide range of topics, including AI, predictive analytics, personalization, data ethics, social media, and more.
Will there be any virtual options for the 2023 ANA Masters of Data & Technology Conference?
Yes, there is a remote participation option.