DMEXCO 2023 Top Presentations

DMEXCO 2023 – Don’t Miss It

DMEXCO, the Digital Marketing Expo & Conference, is Europe’s leading digital marketing & tech event and one of the world’s biggest and best-known digital marketing conferences, attracting over 40,000 visitors and 1,000 exhibitors from all over the world. 

Do You Want A Copy of the 2023 Attribution Playbook?

What is DMEXCO?

DMEXCO 2023 will be held in Cologne, Germany on September 20 & 21, 2023. The event is intended to provide businesses with the most recent digital marketing trends and insights, covering a wide range of topics such as e-commerce, mobile marketing, social media, and programmatic advertising.

Who Should Attend?

DMEXCO is not just for large corporations or marketing agencies; businesses of all sizes can benefit from attending this event. From small startups to established brands, anyone who is looking to enhance their digital marketing strategies can find value in attending the expo.

DMEXCO 2023 Top Presentations

2022 Top PresentationsMost Anticipated Presentations

2022 included presentations from Mark Read, CEO of WPP, Carolyn Everson, Vice President of Facebook Global Business Group, and Michelle Peluso, SVP and CMO of IBM.

In addition, the following were well received:

  • “Innovating the Future of Retail” by Michael Roth, CEO of Interpublic Group
  • “Next Generation Content Creation” by Deirdre McGlashan, Global Chief Digital Officer of GroupM
  • “The Power of Storytelling in Marketing” by Tanya Dua, Senior Advertising Reporter at Business Insider
  • “The Future of Influencer Marketing” by Rachel Tipograph, Founder and CEO of MikMak
  • “Revolutionizing Digital Advertising with AI” by Amin Zoufonoun, VP of Google AI
  • “The Rise of Audio Advertising” by Alexis van de Wyer, CEO of AdsWizz
  • “The Role of Purpose in Marketing” by Keith Weed, President of the Advertising Association and Former CMO of Unilever

DMEXCO is a valuable investment for any business that wants to stay ahead of the curve in the ever-evolving world of digital marketing. The conference provides a unique opportunity to network with industry professionals, learn from thought leaders, and explore the latest technologies and innovations.


DMEXCO (Digital Marketing Expo & Conference) is a leading international trade fair and conference for digital marketing and advertising. The event brings together experts, thought leaders, and practitioners from various industries to discuss the latest trends, innovations, and best practices in digital marketing.

DMEXCO is on September 20 & 21, 2023 in Cologne, Germany.

DMEXCO is designed for professionals in the digital marketing and advertising industries. This includes marketing executives, brand managers, media buyers, creative directors, social media managers, content strategists, data analysts, and more. 

The 2023 MTA Playbook

The 2023 MTA Playbook, an essential guide for marketers, has been meticulously curated by our CEO since 2010.

This year's playbook (available as a free download here ) offers an in-depth analysis of multi-touch attribution (MTA) vendors based on 22 different criteria, enabling marketers to identify the most suitable vendor that aligns with their organization's specific measurement and marketing requirements.

Criteria include:  Methodology, Privacy, Channels, Reporting & Planning, and Fees. These categories encompass a wide range of essential factors that marketers must consider when selecting the right MTA vendor to support their campaigns and objectives.

This indispensable resource empowers organizations to make informed decisions that align with their unique measurement and marketing requirements, ultimately leading to more successful campaigns and improved ROI.

👉 Download your copy of the 2023 MTA playbook now.