Provalytics measures what drives Amazon, Walmart, and in-store sales — even when the platforms do not expose the data traditional attribution depends on.
Upper-funnel media drives demand. Marketplaces capture the transaction. Without the full picture, budget decisions get skewed.
Capture impact even when purchases happen on retail platforms or in-store.
Understand how CTV, video, and brand media influence marketplace outcomes.
Measure performance across all commerce destinations in one system.
When retail measurement is complete, you can invest in the channels that create demand, not just the ones that capture it.
See retail measurement in action →A practical field guide for proving impact when the cookie is gone, the click is weaker, and finance needs one answer. Includes examples from retail, CPG, financial services, and subscription brands, plus the frameworks behind a finance-ready measurement rollout.
A field guide for marketing leaders who need to defend every dollar.